The first lesson to learn internet marketing online is on how to establish an online presence and how to register a website domain name. A website domain name is the name that the website or blog that you are considering will be known as. This is an important consideration to learn as this will represent your business or product to the whole world within the online marketplace. A quick explanation here a website is often shortened to site and a domain name is often shortened to domain. These are all various ways of describing the same thing a domain is the name that you see in a web browser. The site is often referred to as the content which includes, the pages, images, information and posts that you will view on the domain. Once you register the website domain this will not change i.e. the name will not change over time but the site content can change to suit different types of online business systems even within the same online market.
So for example you may start of promoting your business as a kitchen fitting service but then later expand into selling kitchen units online all from the same site name; although the website content can change over the years to reflect this growth in your online business internet marketing ideas. There are two considerations to learn internet marketing online before registering your website domain name and that is to consider whether you would prefer to market and promote your service/product name or whether to market your business name. If you are a local business you will likely have a preference to have your name and type of business within the domain name e.g. Mike Jones Plumbing Services. This is a good technique as not only are you marketing your name Mike Jones but also your service Plumbing. Having a good domain name will allow visitors or people searching on the web to find you by name or service. If you have a number of services that you supply you may prefer just to market your service name e.g. Kitchen Supply Services or Marriage Communication
How to Choose a WebSite Domain Name
In this learn internet marketing online example I will use my site name If you have been following along with this learning internet marketing study; hopefully by now you will have a domain name in mind that you would like to register. The next step would be to see if it is actually available, you could actually fire up a web browser like Firefox or Explorer and just type them in to see if you find any content but this is a bit random and will not always give you the right answer. The best option is to visit NameCheap or GoDaddy and type in the preferred name you had in mind and they will tell you then and there if it is available and also the domain extensions available. It may be that the dot com is not available but the dot org may well be. If the preferred domain is not available you will see a list of alternatives that you might want to consider. Another tip if you do not want to consider an alternative is to consider using hyphens. So in my example I could have considered Phil Richards- internet marketing promotion or philrichards internet marketing-promotion.
How to Use your Website Domain for Internet Marketing Online
Once you have your domain name registered the next step would be to build a website or blog so that you can start promoting yourself or your product. This used to be quite a difficult task in the past to build a website and many people resorted to outsourcing this which is still an option but nowadays with the advances in technology it easy to now either set up a site yourself or even quicker add an internet business blog. A blog or weblog used to be utilized mainly for posting quick snippets of information but they are now very quick to bring up online and the richness of the themes available for these make them very quick and simple to setup for any business wanting to get a web presence up online quickly.
